Jeff Says

I picked up this brochure while getting my tires rotated the other day and was struck by the images of the classic video game Space Invaders.

“How retro is that?” I thought.  That was followed by me saying “Wow, do these guys know what they are doing with my car? They are making an 80’s video game reference to explain car computers.”

When you are informing or advertising, you should stay current. Yes, retro is in; but it gives off the impression you are out of touch with what is currently happening in the world. Remember that certain Senator describing the internet as “a series of tubes”?

Inform, advertise and stay current. Your customers will respect you for it.